Privacy Policy

1. Information we may collect

The categories of information depend on the Services you use and the permissions you grant. They may include:

• Device and technical data: device model, operating system, app version, language, time zone, IP address, crash reports, and diagnostic details.
• Identifiers: advertising IDs or other device/app identifiers, where available and permitted by platform settings and applicable law.
• Gameplay and usage data: game progress, scores, achievements, session duration, in-game actions, settings, and interactions with features or ads.
• Purchase information: records of in-app purchases or transaction status provided by the relevant store. Payment card details are generally handled by the app-store payment provider rather than by Play Interactive.
• Information you provide: details you send if you contact us, report a problem, or take part in a feature that asks you to submit information.
• Approximate location: a general location that may be inferred from an IP address. Precise location is collected only if a Service requests it, you grant permission, and the feature requires it.

Some information may be collected automatically by the game or by third-party services integrated into it. Where consent is required, we or the relevant provider will request it before processing that information.

2. How we use information

Information may be used, where applicable, to:

• operate, maintain, support, and improve our games and Services;
• save game progress, provide requested features, and help restore purchases or gameplay where supported;
• understand usage and performance, diagnose errors, prevent fraud, and protect the Services;
• measure advertising performance and, where permitted, show ads relevant to your interests;
• respond to questions, support requests, and other communications;
• send service messages or notifications if you enable them;
• meet legal obligations and enforce our terms and policies.

3. Advertising and analytics

Some games may include advertising or analytics tools supplied by third parties. Those providers may process information such as advertising identifiers, IP address, device information, app interactions, and ad events to deliver or measure ads, prevent invalid activity, or produce usage reports.

Depending on the game, provider, your location, platform settings, and applicable law, ads may be contextual or personalized. Where required, we will request consent before enabling personalized advertising or non-essential tracking. You may also be able to reset or limit your advertising ID through your device settings.

Third-party providers have their own privacy policies and practices. Check the privacy disclosures shown in the relevant game or app-store listing for the services actually used by that title.

4. Sharing information

We may share information, where necessary and lawful, with:

• Service providers: companies that provide hosting, crash reporting, analytics, advertising, customer support, security, or other services on our behalf.
• Platform providers: app stores and payment providers that distribute our games or process purchases.
• Professional advisers or authorities: where required by law, legal process, or to protect rights, safety, property, and the integrity of our Services.
• Business successors: in connection with a merger, acquisition, financing, or transfer of all or part of our business, subject to appropriate safeguards.

We do not sell your direct contact details to third parties. Some privacy laws define “sale” or “sharing” broadly to include certain advertising-related disclosures; where those laws apply, we will honor the rights and choices required by law.

5. Notifications and device permissions

If a game offers push notifications and you allow them, we may send gameplay updates, service notices, or other messages supported by that game. You can disable notifications through your device settings.

Some features may ask for device permissions. You can deny or later revoke a permission through your device settings, although the related feature may then be unavailable.

6. Data retention and security

We retain information for only as long as reasonably needed for the purposes described in this Policy, including to provide the Services, resolve disputes, meet legal requirements, and enforce agreements. Retention periods vary according to the type of data and the relevant game or provider.

We use reasonable technical and organizational measures designed to protect information against unauthorized access, loss, misuse, or alteration. No method of online transmission or storage is completely secure, so we cannot guarantee absolute security.

7. Children’s privacy

Our games have different audiences and age ratings. Unless a specific game clearly states otherwise, do not assume that it is designed for children. We do not knowingly collect personal information from children where parental consent is required and has not been obtained.

If you are a parent or guardian and believe a child has provided personal information to us inappropriately, contact us at business@playinteractive.io. We will review the request and take appropriate steps as required by applicable law. Child-directed games may require additional notices, consent flows, and restrictions on advertising or data collection.

8. Your choices and privacy rights

Your rights depend on where you live and may include requesting access to, correction of, or deletion of personal information, objecting to or restricting certain processing, withdrawing consent, or receiving a portable copy of certain information.

You can manage device permissions, push notifications, and advertising ID settings through your device or platform controls. To submit a privacy request, email business@playinteractive.io. We may need to verify your request before acting on it and will respond as required by applicable law.

9. International data transfers

Play Interactive and its service providers may process or store information in countries other than the country where you live. Those countries may have different data-protection rules. Where required, appropriate safeguards will be used for international transfers.

10. Changes to this Policy

We may update this Policy as our Services, technology, or legal requirements change. When we do, we will update the “Last updated” date on this page and provide additional notice where required. Please review this page periodically.

11. Contact Play Interactive

If you have questions about this Privacy Policy or want to make a privacy-related request, contact us at:

Play Interactive
Email: business@playinteractive.io
Website: playinteractive.io